AquaLite Outdoor Displays

Midwich signs up Aqualite

admin — Fri, 20 Aug 2010 12:28:51 +0000

Midwich, the largest AV distributor in Europe , has signed a distribution deal with Aqualite, an emergent supplier of IP66 rated weatherproof displays.

Lee Baker, Business Manager at Midwich, says: “All Aqualite IP66 rated displays are fitted with a 6mm panel of toughened, anti-reflective glass and offer 1,500 candelas of brightness with Full 1080p HD picture quality. The display itself is purpose built; it is not simply a screen set in a weatherproof casing. Aqualite weatherproof displays will find their niche in pub beer gardens and other outside venues.”

Invision UK, the UK’s fastest growing

admin — Wed, 07 Jul 2010 12:34:29 +0000

Invision UK, the UK’s fastest growing distributor of integrated AV solutions for residential, commercial and marine applications, has signed a distribution deal with Aqualite, an emergent supplier of IP66 rated weatherproof LCD TVs.

Specified and priced to help installers make the most of opportunities presented by the summer sporting calendar, the Aqualite range of IP66 rated weatherproof LCD TVs is comprised of 32, 42 and 52-inch size formats with a choice of either LED or conventional backlighting. All Aqualite screens, whether LED backlit or standard, are fitted with anti-reflective glass, concealed USB and SD inputs, twin digital and analogue tuners, a waterproof cable entry system and waterproof speakers that make them ideal for a multitude of applications.
Mark Taylor, business manager at Invision UK, said: “All Aqualite IP66 rated displays are fitted with a 6mm panel of toughened, anti-reflective glass and offer 1,500 candelas of brightness with Full 1080p HD picture quality. The display itself is purpose built; it is not simply a screen set in a weatherproof casing.”

Kim Menen, the Director of Aqualite, said: “Invision UK is a great choice to distribute the Aqualite range and this deal will undoubtedly strengthen our brand and increase awareness in the custom installation sector. Our three size formats are feature rich at what we believe is an affordable end-user price point and we already have further exciting new products in development.”

About Invision UK:
Invision UK is a leading trade-only supplier of integrated AV solutions for residential, commercial and marine applications. Its trade customers are on the front lines of the digital convergence trend, selling and installing everything from entertainment systems to lighting, digital signage, security, communication and computer networks.

Midwich signs up Aqualite and Toshiba

admin — Fri, 04 Jun 2010 12:36:51 +0000

Midwich has expanded its portfolio, signing deals that cover Aqualite’s outdoor displays and Toshiba’s business displays.

Aqualite’s range of IP66 rated weatherproof displays is comprised of 32, 42 and 52-inch size formats with a choice of either LED or conventional backlighting. All screens are fitted with anti-reflective glass, concealed USB and SD inputs, twin digital and analogue tuners, a waterproof cable entry system and waterproof speakers.

Lee Baker, business manager at Midwich, pinpointed pub beer gardens and other outside venues as target markets for the company. Midwich claims it has specified and priced the products specifically for resellers to grasp opportunities presented by the summer sporting calendar.

Midwich will also distribute Toshiba’s Stasia and Regza LCD displays. Baker said he was “delighted” with the exclusive deal, adding: “These products are ideal for business, education, leisure and hospitality applications”.

Midwich expands business display category

admin — Wed, 02 Jun 2010 12:58:15 +0000

Midwich has signed up to supply outdoor screens from AquaLite and to exclusively distribute Toshiba’s Stasia and Regza business LCDs to the channel.
Lee Baker, business manager at Midwich, said: “We are delighted to secure an exclusive on these new business displays from Toshiba. These products are ideal for business, education, leisure and hospitality applications.”

Stasia business displays have three-year warranties and Regzas come with a standard one-year warranty that can be extended to three years on certain models.
Both feature a hotel mode that blocks access to channel, picture and volume settings, and USB cloning for large-scale installations in hotel and hospitality venues, according to Midwich.
The second signing, AquaLite, is an emerging outdoor displays vendor with products the distributor hopes will appeal to resellers targeting summer sports events. Three formats – 32in, 42in and 52in – are available, with LED backlighting optional.

Baker said: “All AquaLite IP66-rated displays are fitted with a 6mm panel of toughened, anti-reflective glass, and offer 1,500 candelas of brightness with Full 1080p HD picture quality. The display itself is purpose-built; it is not simply a screen set in a weatherproof casing.”
Kim Menen, director of AquaLite, said its products also offer the opportunity for customers to develop a digital signage revenue stream.

Midwich signs deal with Aqualite outdoor displays

admin — Tue, 01 Jun 2010 12:38:12 +0000

Distributor Midwich has signed a deal with Aqualite, a supplier of IP66 rated weatherproof displays.

The Aqualite range of IP66 rated weatherproof displays is comprised of 32, 42 and 52in size formats with a choice of either LED or conventional backlighting.
All Aqualite screens, whether LED backlit or standard, are fitted with anti-reflective glass, concealed USB and SD inputs, twin digital and analogue tuners, a waterproof cable entry system and waterproof speakers designed for hospitality and signage.
Lee Baker, business manager at Midwich, said: ‘All Aqualite IP66 rated displays are fitted with a 6mm panel of toughened, anti-reflective glass and offer 1,500 candelas of brightness with Full 1080p HD picture quality. The display itself is purpose built; it is not simply a screen set in a weatherproof casing. Aqualite weatherproof displays will find their niche in pub beer gardens and other outside venues.’

Midwich, The Uk’s largest UK & European Audio Visual distributor takes on board AquaLite range of outdoor Displays

admin — Fri, 21 May 2010 12:39:48 +0000

Midwich, the largest AV distributor in Europe , has signed a distribution deal with Aqualite, an emergent supplier of IP66 rated weatherproof displays.

Specified and priced to help resellers make the most of opportunities presented by the summer sporting calendar, the Aqualite range of IP66 rated weatherproof displays is comprised of 32, 42 and 52-inch size formats with a choice of either LED or conventional backlighting. All Aqualite screens, whether LED backlit or standard, are fitted with anti-reflective glass, concealed USB and SD inputs, twin digital and analogue tuners, and a waterproof cable entry system that makes them ideal for hospitality and signage applications.

Lee Baker, Business Manager at Midwich, said: “All Aqualite IP66 rated displays are fitted with a 6mm panel of toughened, anti-reflective glass and offer 1,500 candelas of brightness with Full 1080p HD picture quality. The display itself is purpose built; it is not simply a screen set in a weatherproof casing. Aqualite weatherproof displays will find their niche in pub beer gardens and other outside venues, and resellers can expect to make 25% margin with additional added value opportunities.”
Kim Menen, the Director of Aqualite, said: “Midwich is a great choice to distribute the Aqualite range and this deal will undoubtedly strengthen the brand and increase awareness for a whole raft of applications. The product is not only a simple solution for the up and coming sports calendar, but also a digital signage revenue stream for the same clients in the future. Our three size formats are feature rich at what we believe is an affordable end-user price point and we already have further exciting new product developments on the horizon.”

Aqualite displays are available from Midwich and its sister companies: Owl Visual Systems, True Colours Distribution, Invision UK and Square One. Midwich also offers weatherproof displays from Sanyo.

About Midwich: Established in 1979, Midwich is the UK’s leading trade-only distributor of AV, IT and consumer electronics technology products. Midwich was named ‘Specialist Distributor of the Year’ at the Channel Awards 2004, 2005, 2006, 2007, 2008 and 2009; ‘AV Distributor of the Year’ at the AV Awards 2003, 2006, 2008 and 2009, and ‘AV Distributor of the Year’ at the Microscope ACE Awards 2007, 2008 and 2009. Midwich is currently ranked 215 on the Times Top Track 250 of private mid-market UK companies.

Right product -Right time -Right margin

admin — Sat, 27 Feb 2010 12:43:11 +0000

The AquaLite Outdoor range of Full HD all-weather large format displays pair state-of-the-art Full HD, LED backlight LCD technology with an outstanding IP66 weatherproof rating.
Specified and priced to enable you to make the most of the opportunities presented by the summer sporting calendar, the AquaLite Outdoor range benefits from a specialist focus that will help you develop value-added opportunities well into the future.
AquaLite Outdoor – your specialist partner for outdoor and hostile environment display solutions.
Purpose-built for outdoor applications
• Available in 32, 42 and 52-inches
• IP66 rated .the best currently available
• 1500 candelas .sunlight readable (*AQLH models only)
• Anti-reflective glass .suitable for
• Any outdoor application
• Full HD .great for sports, movies and digital signage
• Built-in analogue / digital tuners
• USB & SD memory card slots for
• Digital Signage
• Low operating cost .adjustable
• LED backlight(*AQLH models only)
• Toughened glass and security
• Bracket available
• All necessary cables supplied
• Direct into waterproof cable entry system (inc RS232)

With the World Cup just around the corner

admin — Mon, 08 Feb 2010 12:43:51 +0000

With the World Cup just around the corner, stories are already circulating about an anticipated supply shortage of weatherproof screens for the pubs, clubs and hotels hop- ing to attract customers with the lure of big screen match coverage..
The scale of the business opportunity for AV resellers and integrators over the summer of 2010 shouldn’t be underesti-mated.
The hospitality sector has been hit by both a combi- nation of poor trading conditions and the weather. The summer is the time to claw it back, and an outdoor screen will provide an additional attraction to punters and turns unproductive outdoor spaces into revenue generators.
While the World Cup provides the key attraction, the fact that Murray is going well in the tennis and the England cricket team has risen from its usual torpor will extend the outdoor season this summer. End-users on the verge of making a purchase decision might also be influ- enced by the consideration that any investment made now will still be current for the London Olympics in 2012.
The economics are fairly straightforward from an end- user’s perspective. A moderately busy town or city pub can turn- over £2,000 to £3,000 in an hour. By extending the busy period, through providing enter- tainment, and increasing the capacity of the premises, by making an outdoor space pro- ductive, the ROI on an outdoor screen is pretty impressive.
Customer requirements
When designing an LCD dis- play for outdoor use there are essentially two problems: (1) bad weather, and (2) good weather.
Some vendors have tried to get around the problem of bad weather by installing standard commercial screens in a sealed cabinet. While this is fine in an outdoor advertising context it doesn’t provide an ideal solu- tion for outdoor entertainment.
The cabinets are bulky and can restrict the viewing angle. In contrast a display designed specifically for outdoor applica- tions looks almost as slim and stylish as its indoor equivalent, and yet offers a similar level of protection to a cabinet. The new AquaLite range is encased in metal. Wiring and controls largely concealed and the LCD panel protected with 6 mm toughened glass.
The AquaLite range is rated at IP66, which is currently the best available for an outdoor LCD screen and indicates total protection against dust and tem- porary flooding by water. This means that the screen should withstand anything that the British summer will throw at it in terms of bad weather.
But in some respects, good weather can present equally difficult operating conditions for an outdoor LCD display. The important considerations here are glare, ambient light and heat. All AquaLite screens, whether LED backlit or standard, are fit- ted with anti-reflective glass to filter out the worst of the sun’s light. While this is effective up to a point, the additional bright- ness achieved with the LED backlighting is the best defence against strong ambient light.
When compared with its direct competitors, the AquaLite is the only offering to offer the com- bination of 1500 candelas of brightness and Full HD. Where conditions don’t demand full power, the brightness can be adjusted by the user, delivering a high quality image with lower power consumption. While the additional brightness available
from the LED backlit model commands a premium over the standard fluorescent AquaLite range, it can make a difference between viewers enjoying the game or sidling off home to watch it there.

Specifications

With the increasing variety of outdoor applications in mind, AquaLite LED backlit range is available in three sizes – 32- inch, 42-inch and 52-inch diagonal.
The screens are all Full HD, and as such can be used for movies and promotional videos as well as sports. Text display is very legible, offering the potential to use the displays in transport and other text or numeric data applications.
All of the models in the range feature a built-in analogue and digital tuner for accessing broadcast content.
There is also an SD card slot for digital signage applica- tions, and further models are planned with a slot for a PC card for signage applications. With the toughened glass pro- tective screen extending beyond the LCD panel, AquaLite can overprint the surround with a corporate livery for a pub chain or a hotel group, for example.
AquaLite’s initial delivery of the LED backlit models sold out very quickly, but further stock is on order from the Chinese fac- tory in which the company has a majority shareholding.
AquaLite says that this own- ership position allows them to secure supplies even when other vendors might have difficulties in meeting demand.